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Countdown for Institutions to Register FREE
APRIL 17
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Welcome to the MSA FORWARD 2026 Exhibitor Service Center! This area of the website is for current exhibitors only. 

You will gain access to the Exhibitor Service Center once your company has purchased an exhibit booth for the MSA FORWARD 2026 Conference & Expo.

The Exhibitor Service Center is the official online resource for participating exhibitors. You can find everything you need to successfully organize your company's participation by logging in here! As new information is made available, it will be updated here.

Your login information was sent in your confirmation email.
Still can't find or remember your login information? Please contact us at expo@musumestoreassociation.org and include your company name. 

Use the Exhibitor Service Center to:

  • Update Directory Listing and Logo (Add your show special)
  • Register BOOTH STAFF 
  • Find HOTEL information and Links  
  • Purchase Sponsorship
  • Edit Session Selection
  • Freeman Exhibitor Kit 
  • Order Lead Retrieval 
  • View Exhibitor Invoice and Make Payments
  • View Attendee Directory
  • View Exhibitor Deadlines
  • Exhibitor FAQ
Exhibitor Alert: Beware of Unauthorized List Sales Claims
We do not share our lists with third-party list rental companies. No third-party company has access to our customer lists, and anyone who contacts you about purchasing the MSA FORWARD 2026 attendee li
st is NOT affiliated with MSA FORWARD 2026. The only way to access verified attendee lists is through your MSA EXHIBITOR SERVICE CENTER. Do NOT purchase lists from any third-party, they are NOT an official vendor.

Questions? Please contact us at expo@museumstoreassociation.org