website logo
REGISTER TO ATTEND
REGISTER TO EXHIBIT
REGISTER BOOTH STAFF


WELCOME


Join the Museum Store Association (MSA) and hundreds of nonprofit retail professionals for the 69th Annual MSA FORWARD Retail Conference & Expo, taking place May 15-19, 2024 at The Baltimore Convention Center in Baltimore, Maryland.

Once again, MSA FORWARD will be held in conjunction with the 2024 American Alliance of Museums (AAM) Annual Meeting & Expo.

  • Learn best practices and new ideas for store merchandising, operations, marketing, and sales
  • Participate in dedicated networking events and create connections that will inspire new ideas
  • Meet with nearly 200 museum store MSA vendors about your product needs
  • Hear from knowledgeable industry experts during session breakouts and keynote presentations
  • Network with AAM attendees and exhibitors
  • View the MSA FORWARD Schedule At A Glance HERE
 
REGISTRATION IS NOW OPEN!
Save with Early Bird Rates until March 1

Attendee Information - Click Here
Exhibitor Information - Click Here

Sponsorship Information - Click Here