Jennifer Sessler - Director of Business Development, MaxMind, Inc.
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Jenn Sessler is Director of Business Development at MaxMind, a global leader and industry pioneer of IP intelligence and online fraud prevention. Prior to joining MaxMind, she ran her own law firm for many years with an emphasis on real estate transactions, commercial litigation, Medicaid eligibility, and estate planning. She also served as the Director of Operations for Bigdeal.com, a popular online auction and entertainment shopping site. At Bigdeal.com, she built a world-class e-commerce operations team consisting of customer service, merchandising, shipping and fulfillment, payment fraud analysis, customer fraud prevention, and community relations. Her efforts helped the company reach a 42-million-dollar revenue rate within 6 months. At MaxMind, Jenn works closely with dozens of Fortune 100 and smaller companies in payments, e-commerce, content streaming, and digital advertising to help correct their fraud pain points, cut chargebacks, and reduce manual review times. She has played a prominent role in refining and bringing to market MaxMind’s fraud detection and IP intelligence solutions, which are trusted worldwide.
Sessions for Jennifer Sessler
Time
Session Title
Speaker(s)
Room
Thursday, March 22
9:30am - 10:15am
A Fraud Detect System Based on Customized ML Models
Many merchants use user reputation and life time value (LTV) to make transaction, campaign and offer decisions. Although LTV concept can be very useful for pricing and refund policies, we find applying the knowledge to fraud detection might run into problems like over-penalizing new users and not being able to stop account take over (ATO) frauds effectively. Alternatively, we build user profile to provide the easy access to user history for real time decision. Beyond ATO detection, the practice can be applied to determine if a rejected, refunded or chargeback transaction is due to friendly or malicious fraud.
A Fraud Detect System Based on Customized ML Models
Many merchants use user reputation and life time value (LTV) to make transaction, campaign and offer decisions. Although LTV concept can be very useful for pricing and refund policies, we find applying the knowledge to fraud detection might run into problems like over-penalizing new users and not being able to stop account take over (ATO) frauds effectively. Alternatively, we build user profile to provide the easy access to user history for real time decision. Beyond ATO detection, the practice can be applied to determine if a rejected, refunded or chargeback transaction is due to friendly or malicious fraud.
A Practical Guide to Payment Processing in Latin America - Best Practices and Benchmarks
allpago would like to present a panel discussion alongside a merchant to showcase their experience of accepting payments in Latin America giving an overview of the key e-commerce markets: Argentina, Brazil, and Mexico, which represent over 75% of the entire e-commerce volume in the region. The focus of this presentation is to educate attendees about how to operate in the region and demystify myths about payment acceptance in LATAM. The session will describe LATAM payments, discuss local vs cross-border processing, explain how local entities and withholding taxes work in the region and how alternative payment methods are key for success.
A Practical Guide to Payment Processing in Latin America - Best Practices and Benchmarks
allpago would like to present a panel discussion alongside a merchant to showcase their experience of accepting payments in Latin America giving an overview of the key e-commerce markets: Argentina, Brazil, and Mexico, which represent over 75% of the entire e-commerce volume in the region. The focus of this presentation is to educate attendees about how to operate in the region and demystify myths about payment acceptance in LATAM. The session will describe LATAM payments, discuss local vs cross-border processing, explain how local entities and withholding taxes work in the region and how alternative payment methods are key for success.
A Practical Guide to Payment Processing in Latin America - Best Practices and Benchmarks
allpago would like to present a panel discussion alongside a merchant to showcase their experience of accepting payments in Latin America giving an overview of the key e-commerce markets: Argentina, Brazil, and Mexico, which represent over 75% of the entire e-commerce volume in the region. The focus of this presentation is to educate attendees about how to operate in the region and demystify myths about payment acceptance in LATAM. The session will describe LATAM payments, discuss local vs cross-border processing, explain how local entities and withholding taxes work in the region and how alternative payment methods are key for success.
Africa is the world's second largest and second most-populous continent. At about 30.3 million km² including adjacent islands, it covers 6% of Earth's total surface area and 20% of its total land area. Comprised of 54 countries, over 1.2 Billion people and 2000 spoken languages; one out of four people on Earth live in Africa. But with so many countries and languages it is a highly fragmented market presenting special challenges to marketing and payment teams. This session will explore the opportunities for eCommerce sales in Africa, which countries are the most attractive now and in the future for development and provide some guidance on how to develop sales in this complex region.
Alternative Payments and Their Importance in Emerging Markets
PayU and one of our global merchants will share insights into alternative payments, why they are important and how they work. These insights will cover traditional APMs like cash payments and bank transfers, but also talk about innovative payments such as credit at the point of purchase and loyalty points. The focus of this session will be on APMs in emerging markets, where these payment methods represent a significant share of all online transactions. Most people understand the concept of alternative payments, but this session will also show how they actually work and why some consumers prefer these payment methods.
Alternative Payments and Their Importance in Emerging Markets
PayU and one of our global merchants will share insights into alternative payments, why they are important and how they work. These insights will cover traditional APMs like cash payments and bank transfers, but also talk about innovative payments such as credit at the point of purchase and loyalty points. The focus of this session will be on APMs in emerging markets, where these payment methods represent a significant share of all online transactions. Most people understand the concept of alternative payments, but this session will also show how they actually work and why some consumers prefer these payment methods.
Alternative Payments and Their Importance in Emerging Markets
PayU and one of our global merchants will share insights into alternative payments, why they are important and how they work. These insights will cover traditional APMs like cash payments and bank transfers, but also talk about innovative payments such as credit at the point of purchase and loyalty points. The focus of this session will be on APMs in emerging markets, where these payment methods represent a significant share of all online transactions. Most people understand the concept of alternative payments, but this session will also show how they actually work and why some consumers prefer these payment methods.
False positives for fraudulent transactions cost companies more than the actual impact of fraud, and prevent good users from coming back. What can you do to better identify these users, enable them to complete their transaction, and keep them coming back? We will take a look at user challenges in session and fix flows out of session as a way to salvage good users while keeping out fraud.
False positives for fraudulent transactions cost companies more than the actual impact of fraud, and prevent good users from coming back. What can you do to better identify these users, enable them to complete their transaction, and keep them coming back? We will take a look at user challenges in session and fix flows out of session as a way to salvage good users while keeping out fraud.
Artificial Intelligence Gets You So Far. Augmented Intelligence Can Get You Farther.
Machine learning has played an increasingly important role in fighting fraud. Machine learning and artificial intelligence when applied to fraud management along with human-led decisioning, can become an effective duo. More effective still is the concept of augmented intelligence which takes fraud management a step further by providing actionable data that can be applied to make even better decisions. Attend this session to learn about the next level of fraud management that applies augmented intelligence that enhance human decision making rather than attempt to replace humans.
Artificial Intelligence Gets You So Far. Augmented Intelligence Can Get You Farther.
Machine learning has played an increasingly important role in fighting fraud. Machine learning and artificial intelligence when applied to fraud management along with human-led decisioning, can become an effective duo. More effective still is the concept of augmented intelligence which takes fraud management a step further by providing actionable data that can be applied to make even better decisions. Attend this session to learn about the next level of fraud management that applies augmented intelligence that enhance human decision making rather than attempt to replace humans.
Are you going from a team of 1 to a team of many...or is your team doubling in size, but have no idea where to start? Is this your first time hiring strictly fraud fighters? Join us to learn first hand tips and pitfalls that we encountered our first time!
Are you going from a team of 1 to a team of many...or is your team doubling in size, but have no idea where to start? Is this your first time hiring strictly fraud fighters? Join us to learn first hand tips and pitfalls that we encountered our first time!
Are you going from a team of 1 to a team of many...or is your team doubling in size, but have no idea where to start? Is this your first time hiring strictly fraud fighters? Join us to learn first hand tips and pitfalls that we encountered our first time!
Building vs Buying: Understanding the Right Time for Each Option as You Grow Your Organization
When does it make sense to hire a team and build an in-house risk engine, or can external vendors, tools, operations and software prove just as tailored and intuitive? How does a layered fraud approach function seamlessly and effectively? Learn from experts in fraud that helped build abuse teams at Square, Google and Facebook.
Building vs Buying: Understanding the Right Time for Each Option as You Grow Your Organization
When does it make sense to hire a team and build an in-house risk engine, or can external vendors, tools, operations and software prove just as tailored and intuitive? How does a layered fraud approach function seamlessly and effectively? Learn from experts in fraud that helped build abuse teams at Square, Google and Facebook.
Business After the Breach: Unspoofable Behavioral Insights to Complement PII Verification, Fight Fraud and Reduce Customer Friction
In this Intermediate/Advanced presentation, Neustar and Square will co-present a case study of best practices to reduce friction and minimize false positives across origination, transaction, and account takeover scenarios utilizing the predictive power of analyzing contextual telecommunications data, online data and Personally Identifiable Information.
Business After the Breach: Unspoofable Behavioral Insights to Complement PII Verification, Fight Fraud and Reduce Customer Friction
In this Intermediate/Advanced presentation, Neustar and Square will co-present a case study of best practices to reduce friction and minimize false positives across origination, transaction, and account takeover scenarios utilizing the predictive power of analyzing contextual telecommunications data, online data and Personally Identifiable Information.
Closing Keynote - James Veitch, Sponsored by Whitepages Pro
Responsible for the fastest ever TED Talk to reach over ten million views in the history of TED, UK comedian, musician and writer James Veitch has become renowned for his unashamedly nerdy and hilarious digital content.
A former Apple Store Genius, Veitch’s comedy is high-tech: picking apart, parodying (and pranking) the fast-advancing and perplexing technology we live with. His live shows have explored technology, retrogaming, and finding love through troubleshooting theory. He had sold-out runs at the Edinburgh Fringe in 2014, 2015 and at Soho Theatre in 2016 with his first three shows, Dot Con, Game Face and Genius Bar and has written and performed two viral hit seasons of his show Scamalot with Mashable. He’s performed across the UK, the U.S. and Scandinavia and his best selling book, Dot Con, based upon the show, was published in 2015.
He is currently at work on more geeky comedy about life, love and enabling bluetooth.
Fraudsters leverage many means to attempt to get your customer data. One of them, credential harvesting, uses sophisticated and not-so-sophisticated tools to test credentials against your ecommerce platforms. Once credentials are validated, they are sold on Automated Vending Cart (AVC) shops in underground markets. This session will explore a case study looking at one popular AVC shop and the collaboration between industry and law enforcement trying to disrupt this popular and profitable underground industry.
Fraudsters leverage many means to attempt to get your customer data. One of them, credential harvesting, uses sophisticated and not-so-sophisticated tools to test credentials against your ecommerce platforms. Once credentials are validated, they are sold on Automated Vending Cart (AVC) shops in underground markets. This session will explore a case study looking at one popular AVC shop and the collaboration between industry and law enforcement trying to disrupt this popular and profitable underground industry.
Fraudsters leverage many means to attempt to get your customer data. One of them, credential harvesting, uses sophisticated and not-so-sophisticated tools to test credentials against your ecommerce platforms. Once credentials are validated, they are sold on Automated Vending Cart (AVC) shops in underground markets. This session will explore a case study looking at one popular AVC shop and the collaboration between industry and law enforcement trying to disrupt this popular and profitable underground industry.
Fraudsters leverage many means to attempt to get your customer data. One of them, credential harvesting, uses sophisticated and not-so-sophisticated tools to test credentials against your ecommerce platforms. Once credentials are validated, they are sold on Automated Vending Cart (AVC) shops in underground markets. This session will explore a case study looking at one popular AVC shop and the collaboration between industry and law enforcement trying to disrupt this popular and profitable underground industry.
Criminal Minds: How Attackers Weaponize your Customer Data
Dive into the dark web with industry experts. With an ever-evolving fraud landscape, businesses are increasingly defenseless against an industrialized enemy — so having visibility into fraudsters’ methods and motivation is critical to building proper defenses. Experian and CSIdentity fraud experts will dive into the latest threats, where attackers are focusing their attention to maximize payouts and minimize their risk of being caught, and how attendees can defend their organization.
Criminal Minds: How Attackers Weaponize your Customer Data
Dive into the dark web with industry experts. With an ever-evolving fraud landscape, businesses are increasingly defenseless against an industrialized enemy — so having visibility into fraudsters’ methods and motivation is critical to building proper defenses. Experian and CSIdentity fraud experts will dive into the latest threats, where attackers are focusing their attention to maximize payouts and minimize their risk of being caught, and how attendees can defend their organization.
Criminal Minds: How Attackers Weaponize your Customer Data
Dive into the dark web with industry experts. With an ever-evolving fraud landscape, businesses are increasingly defenseless against an industrialized enemy — so having visibility into fraudsters’ methods and motivation is critical to building proper defenses. Experian and CSIdentity fraud experts will dive into the latest threats, where attackers are focusing their attention to maximize payouts and minimize their risk of being caught, and how attendees can defend their organization.
Don't Get Stuffed: Credential Stuffing, Account Takeovers and Identification/Mitigation
With account credentials from numerous breaches readily available and password re-use by end users common, credential stuffing and ATOs are a significant and increasing problem for merchants. Learn how to identify and mitigate attacks using simple techniques and free/open source tools without busting your budget.
Don't Get Stuffed: Credential Stuffing, Account Takeovers and Identification/Mitigation
With account credentials from numerous breaches readily available and password re-use by end users common, credential stuffing and ATOs are a significant and increasing problem for merchants. Learn how to identify and mitigate attacks using simple techniques and free/open source tools without busting your budget.
Effective Stored Payments: Discovering Common Ground between Subscription and Unified Commerce Merchants
The challenge of storing customer payment methods for future purchases has historically been an eCommerce subscriptions-only problem. Retailers attempting to streamline checkout and unify in-store and online experience with stored payments options are quickly discovering they have a lot in common with subscription-based businesses. In this panel, a group of global merchants with subscription, top-up, unified retail, and sharing economy business models, moderated by Adyen, will swap data and solutions for involuntary churn, friendly fraud, and “Do Not Honor” declines.
